Accessibility adjustments were made to text and colors working within the set brand guide requirements. The structure of information went through the most development, especially on the Landing page. Having this information ordered in a hierarchy of importance. Next was altering usability issues found in the prior version of the website. The previous Home page had the PHCA services/programs hidden behind drop-downs which didn't appear to be clickable at first glance. As this information is essential, the layout changed to be open with short blurbs about the services/program with clear links for users to navigate to the appropriate page.
On the previous versions of the website, the Our Service pages didn't have any call to action to contact the PHCA team. With the Hotjar analysis report, my hypothesis of adding a call to action button on each service page to connect with the PHCA was confirmed correct.
✨ Ensuring that Our Services are easily accessible
E-Commerce
A shop was added to the website in a later phase of the project. Allowing people to support Phoenix House CA in a different way.