My initial research analysed other tattoo shop websites to understand the content they shared and how they displayed it. To further understand the user base, I conducted a round of user interviews with tattoo artists, potential clients, and people with tattoos. These interviews gathered information on what they look for in a tattoo shop website and what information is helpful to them.
🦩 Artist specialities & artists previous work
🦩 Contact information with accessibility accesses
🦩 Frequently asked questions
🦩 Aftercare recommendations